7 Secrets To Become A Successful Content Writer
Content
writing has been very important for digital marketing nowadays because websites
cannot be promoted without explanatory and marketing content. Besides, it is
necessary for each website to have distinctive content that describes the work,
mission, vision and goals of the entity that belongs to this site. With the
development of our era in the field of e-marketing and the modern technological
revolution, content writing has become one of the attractive job opportunities
that appeal to many people, due to the flexibility it provides, as the content
writer can work from anywhere and at any time.
Content
writing is a profitable job on the financial front as well. According to the
statistics published by PayScale, the income of a beginner content writer (that
is, who has less than five years of experience) reaches $ 37 thousand annually
in some countries such as USA, but the value increases according to the number
of experience’s years.
In today's article, we will learn about the
concept of content writing, and we will give you some simple tips that you can
follow if you want to start a career in this field, whether through freelancing
or by applying to work in various companies and websites.
What is content writing?
Content
writing can be defined as a form of writing closely related to internet
marketing campaigns as it is specific to a particular website to sell and
promote its products or services. The professional content writer works
according to the description provided by the client and takes into account the
use of keywords for search engine optimization (SEO), which makes the
percentage of access and interaction with this high content and promotes the
website's products or services better.
How do
you start writing content?
There are
many websites and blogs that need to write content, and content writers should follow
the requirements of writing successful articles to reach the desired goals from
this content. If you are one of those who are interested in writing content on
websites, the following tips will help you organize your work in order to achieve
the best results:
1- Make
researches before you start writing
To get new
ideas for writing content, you need to do frequent research. You should not
start writing or planning how to start writing immediately after doing
research, but wait a bit and collect your thoughts, then start writing the
topic you need to write about and so the flow of ideas will become continuous to
mix creativity into content writing. You should also have a notebook to jot
down keywords and clues about the topic once you get them from the reference
pages, which you can also search for, as well as jot down ideas to include in
that content.
2- Use
your own style
Copying
other writer’s style is not a professional approach to getting started with
content writing. As you find your own style, you will undoubtedly come across many
writers who have a unique approach to writing. In such cases, you can take
inspiration from them, but be careful not to copy their style of writing,
because everyone's personality is different from the others, and each of us has
qualities that set us apart and are reflected in our expression style, whether
this expression is in writing, drawing or otherwise. For example, Neil Patel is
one of the writers famous for his unique writing style as it makes complex
concepts seem easier and simpler, and many people know Neil Patel not for what
he writes but for his way of writing. We conclude that writing style is the
identity of the writer. Every writer
needs this uniqueness in their work to learn how to start writing content
online.
3- Do not go outside the scope of the idea
When writing
each paragraph, you must commit to writing about the idea presented in this paragraph
without going outside its scope, and you can of course discuss some related matters
without confusing the reader. Otherwise,
you will cut off the sequence of the reader's thoughts, which weakens the
content and the percentage of achieving its goal. For example, if you are
talking about how to start writing content for your business, you can give some
tips of how to share this content on social media sites such as Facebook or
Instagram to reach customers better, but you can’t write about how to market your
business through Instagram, for example. By doing this, you have moved beyond
the topic of writing content to the topic of how to market through social
networking sites.
Notice: To hire a professional Content Writer on Fiverr click here
4-Be
creative
If you are writing about a content that is already
online, what the difference does it make in the world of content writing? You should know that writing content
on the Internet depends on three main factors:
- The topic,
- The idea,
- The presentation.
While the
topic and idea are often initially determined by the client, the content writer
has the presentation factor. What makes your content unique and distinct from
what is spread on other sites is the way you display it, by placing your own
touches, and supporting it with images, videos and attractive designs, which
makes it easy to read and understand and thus gain a reliable audience.
5-
Choose the title carefully
Let's take
this simple example: Suppose you were browsing a website, and the following
article titles caught your eye: “How to start your career as an entrepreneur”
“7 steps to become a successful entrepreneur” “Become a successful entrepreneur
in the fastest time and with a minimal effort”. These articles are equally
informative, except that you will most likely choose the third article to read
because it sounds more interesting. Ask yourself this question: “If I were the
reader, would I continue reading the article?” What determines the answer to
this question is the title you choose for your article or the content you
write. Always keep in mind that the first sentences of any content you write
determine its success or failure. So try as much as possible to make the first
paragraph interesting and choose an attractive title that will attract the
reader to learn more, taking into account that it is of course related to the
topic.
6-
Choose the appropriate language level
Before you
start writing content, determine the audience who will read what you write and
choose the appropriate language level accordingly. It is inappropriate to use
complicated language laden with scientific and technical jargon in an article
published in an Internet daily newspaper, because the readers of this journal
can be specialists or people who have no experience on this subject and who
want to know more only for cultural reasons. Likewise, you should not use
simple, easy to understand, and superficial language when writing an article
that will be published in a scientific journal. In other words, know your
audience before targeting them with your content.
7- Check
what you write to avoid mistakes
Spelling
and grammatical errors negatively impact content and alienate the reader as
they often interrupt the chain of thoughts while reading. Therefore, always
check and correct your texts before publishing them, whether they are spelling
and grammatical errors or errors related to the coherence and consistency of ideas,
or to the arrangement in text format.
Notice: To
hire a professional Content Writer on Fiverr click here
Content
writing is a vast and extended world, where some find it difficult to navigate
despite having the right abilities that qualify them to start a successful career
in this domain. So, we recommend that you first define your passion in content
writing, choose which content area you want to work in, do you want to write
articles and blogs, or are you more inclined to build website content, or
perhaps you prefer to work in the field of content marketing. After choosing
the appropriate field, you can follow the previous steps to come up with high
quality content that guarantees your success and starting a profitable career.